Singapore Tourism Board, Philippine Airlines Join Hands To Promote Travel

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The Singapore Tourism Board (STB) and Philippine flag carrier Philippine Airlines (PAL) have teamed up to promote air travel between Singapore and the Philippines, according to a Singaporean official. The Philippines is one of the biggest tourism markets in the city-state.

PAL President Stanley K. Ng and STB Chief Executive Keith Tan signed a memorandum of understanding in Singapore on Tuesday, which will allow PAL visitors to get “boarding pass benefits” at tourist attractions across the island nation.

Singapore Tourism Board, Philippine Airlines Join Hands to Promote Travel to the City-State

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“For us, the Philippines is a crucial and important tourism market, and strong flight connectivity between our countries is critical for tourists and business travelers,” Tan added.

Under the agreement reached on April 19, 2022, PAL passengers will be eligible for boarding pass perks, including special offers and discounts for attractions in Singapore such as the Museum of Ice Cream, Mandai Wildlife Reserve, and attractions on Sentosa.

The partnership between PAL and STB will start with the “SingapoReimagine” event. This will be a presentation by Inka Magnaye, the voice of PAL’s in-flight announcements. She will travel to Singapore for the event.

“Our goal with PAL is not just to bring a few more visitors into Singapore, but rather to reintroduce the country to the Filipino traveler,” Tan added. Additionally, Singapore saw a record number of travelers from the Philippines in 2019, when 830,000 people visited, and it aims to do so again through its collaboration with PAL.

Tan stated that this collaboration is a step toward Singapore’s objective of restoring the country’s tourism sector to normal.

“As we welcome more Filipino visitors back to Singapore, Philippine Airlines is an excellent partner for STB to offer attractive incentives and initiatives. We have a fantastic calendar of new activities and events available for our friends from the Philippines, and we can’t wait to see them in Singapore soon,” said Keith Tan, CEO of STB.

“We are delighted to collaborate with Singapore, a destination known across the globe. With two daily PAL flights to Singapore and over eight decades of service transporting countless Filipinos worldwide, PAL is eager to discover and provide unique opportunities for Filipino travelers to enjoy Singapore,” Ng added.

The Philippines is Singapore’s seventh tourism market.

Philippine Airlines offers fares as low as US$160 ($219) roundtrip for flights to Singapore, which depart twice a day.